Jeff Ward
Business Instructor

Email me
 

      

Home

Courses

 Tutorial

Business Resources

Highline Home

About Me

Camtasia Videos

BUSN100 - Survey of Business    *Note: BUSN100 is an ONLINE class, and the classroom can be found at http://blackboard.highline.edu.

Required Text: Understanding Business. Nickels, McHugh and McHugh, 7th Edition. The text is available at the Highline Community College bookstore, or online at http://www.highlinebookstore.com.

Required Readings: In addition to the text, you will be required to read current articles and web content. You will be expected to apply text and articles to assignments and tests.

Course Overview: Students will develop a broad understanding of a wide range of business topics and terms and will develop an understanding of how business concepts relate to our lives and the world around us.

It is an introductory course, including topics such as the free enterprise system, international business, ethics and social responsibility, entrepreneurship, management, human resources, marketing, accounting basics, finance, securities markets, and personal finance.

Assessment: Grades will be earned through:

  • Assignments – 35%
  • Discussion Board participation – 30%
  • Tests -- 35%                                

Web Access: Access to a computer and the internet are required for this course. Be sure that you schedule time to use the computer lab and/or have access at home.

Late work: Work can be turned in up to one week late, with a late penalty of 20%. No assignments later than one week will be accepted.

Academic Integrity: Education assumes a high level of trust between the instructor and students. You will be expected to communicate with class members and the instructor in a professional and respectful manner. All work on exams and individual assignments must be the product of your own efforts and, if you are referencing outside sources, you must site those sources in your work.

Class Schedule: (Subject to change – please note in class when changes are made.)
 

Week

Topics and Assignments

Reading

1
 

Introduction to Business

Chapter 1
Chapter 2

2
 

International Business

Chapter 3
3
 

Ethics and Social Responsibility

Chapter 4
4
 

Entrepreneurship

Chapter 5
Chapter 6
5
 

Principles of Management 
 

Chapter 7
Chapter 9
Chapter 10
6
 

Human Resources

v   MID-TERM EXAM:

Chapter 11
7
 

Marketing: Products and Pricing
 

Chapter 13
Chapter 14
8
 

Marketing: Distribution and Promotion

Chapter 15
Chapter 16
9
 

Accounting
Financial Management
 

Chapter 18
Chapter 19
10
 

Securities Markets
Money and Banking

 

Chapter 20
Chapter 21
11
 

Personal Finance
 

Chapter 22
12



 

v      FINAL EXAMINATION:                    

Back to Top      

 

Email me at jward@highline.edu
Phone: 206/878-3710  x3354
Office: Building 29, Room 348

Last Updated: 03/04/2009